Research indicates consumers are 131 percent more likely to buy from a brand after they engage with early-stage educational content. Meanwhile, 70 percent of customers in a groove study say understanding how to use products and services is important to winning their business. Customer education programs are important differentiators for nearly any business.” Source: … [Read more...]
Archives for August 2023
Telehealth can benefit small private practices
Erica Jain shares reasons small medical practices can benefit from telehealth technologies. These benefits also apply to veterinary practices. Telehealth technologies level the playing field between large and small medical practices.” – Erick Jain Source: Medical Economics, July 27, 2023. Link. Jain asserts telehealth services help: Overcome staff shortages Streamline … [Read more...]
Will the avian flu fly in and splash down this fall?
It is NOT too early to work with poultry producers to increase avian flu biosecurity measures and surveillance. How much the disease will impact U.S. poultry this coming fall has not been predicted to date but it is always good to be prepared.” The BirdCast estimates 109 million birds are already on the move (a map image is shown in the Worth a Glance section). Additional … [Read more...]
VVCA announces new platform for members
The Veterinary Virtual Care Association unveiled an upgraded membership platform on August 1. According to executive director Graysen Gilbraith Biensch, members can expect an enhanced user experience to improve access to care through education, best practices and advocacy of veterinary virtual care. Former members will need to re-register to gain access to new resources … [Read more...]
Data-driven decision making for pet care professionals
Sponsor supported content Gingr’s Alison Fisher joins Jamie Engerdahl, CPACP, to discuss using pet services data to increase customer experiences, use staff more efficiently and drive revenue. Engerdahl also shares what PACCC does for pet care professionals and their employers. Source: PACCC, YouTube, July 26,2023. Link. … [Read more...]