The number of consumer touch points is growing exponentially. Mike Herrick believes that for brands to keep up, they should rethink their marketing technology stacks. He cautions assumptions that mobile is a template for the post-mobile age. It’s not. Source: Martech Today, November 29, 2017. The truth, says Herrick, is that post-mobile computing will be an infinitely … [Read more...]
Archives for December 2017
Comfort and growth do not co-exist
Comfort can produce complacency. Complacency creates a false sense of security. A false sense of security creates vulnerability that leads to decline and eventually destruction. Effective leaders know this and create some discomfort in their organizations because it leads to growth. Source: Pulse, November 21, 2017. It may surprise you that your job as an open-door leader … [Read more...]