When it comes to beef demand, consumers ARE the business and they’re the market makers, writes Nevil Speer, MBA, PhD. Most producers are feeling (very) positive about the business, he says in his market analysis.
Source: BEEF, January 9, 2025. Link.
INSIGHTS: When cattle producers have confidence in the market opportunities, they are often willing to advance their animal health practices. While markets are strong, animal health pros can assert, revisit and implement prevention and management strategies with producers. The results will be win, win, win.
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