It’s not unusual to hear an animal health pro say, “been there, done that.” Some deliver that comment with tones of frustration or contempt. John Coleman offers perspectives on the value of reframing purpose to reinvigorate meaning in your job.
Source: Harvard Business Review, December 28, 2017.
Working with a sense of purpose day-in and day-out is an act of will that takes thoughtfulness and practice. Purpose isn’t magic — it’s something we must consciously pursue and create. With the right approach, almost any job can be meaningful.